Tag: shrink sleeves - page 3

Endless Options in Label and Package Design with Flexible Packaging

Posted on by Creative Programs and Systems - Updated

Flexible packaging is a cost-effective packaging solution to the traditional packaging options.  It attracts buyers both young and old as about fifty percent of consumers respond to innovative packaging using high-quality paper, cellophane, and other materials offer endless options for manufacturers to choose.  However, it requires knowing about all the different packaging materials to make the right choice.

Modern packaging options are designed to meet various needs including environmental, biodegradable purposes to protect the environment. The flexible package suppliers plays an important role product manufacturing serving the food and nutrition, pharmaceutical, creative, brand equity, agricultural, and technology manufacturers. Some packaging options available in the market today are listed below.

Considerations in Choosing Packaging

In a situation where there is more than one option to choose from, it is essential to know the criteria to follow before making a choice. As said above, flexible packaging serves various needs; it is within such needs that individual users will choose the packaging option that best serves their purpose.

The following are things to consider when selecting a package option:

  • The Environment of the Product

The manufacturer needs to consider the situation where the outcome will be subjected to pick a flexible packaging that will tolerate such environment. Consider dietary salt packaging, for instance; it needs a packaging that will prevent it from getting compromised with water. So it’s best to consider cellophane or waterproof packaging.

  • The Target Audience

Where the prospective markets for the product are young kids, it is best to consider aesthetics and quality design to choose a packaging option. Paper packaging will be an advantage here that cellophane material.

It is not all materials that are art tolerant in term of labeling and design. You will need a flexible packaging option that will allow for better design which will accentuate the artistic consideration of the packaging.

Packaging has the following options:

This packaging option is the most versatile type of packaging label. It can form correctly to the encased product giving it the right contour shape covering. They are used for boxes, great for beverage packaging and other food items.

  • Pressure Sensitive Labels

They are the best application in consumer food industry used in a variety of applications. They are available in different textures and adhesives; it is best for manual and automated uses.

  • Dry Labeling

Best packaging for removable packaging and coupons. Most often used as removable instant redeemable point of purchase packaging.

  • Reseal Booklets

This variation of dry labeling packaging is used in reseal booklets; it comes with an adhesive which makes the booklet to fold back into itself and reseal the package.

Where your industry labeling rules apply, flexible packaging options are best manufacturers ally in consumer product packaging as it provides the window to choose the best option relevant to your business.

Learn more about Anchor Printing and their vast line of custom product label & packaging options including: Shrink Sleeve Labels, Flexible Packaging, Roll-Fed Labeling, Pressure Sensitive and Cut & Stack Labels at http://www.anchorprinting.com.  To contact one of our label specialists call toll free at 800.748.0209 or via email at info@anchorprinting.com.

Anchor Printing

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Designing Shrink Sleeve Labels

Posted on by Creative Programs and Systems

If you are looking for someone who can help you with shrink sleeve design or labeling, then Anchor Printing is the one true destination.  Labeling is important for the recognition of a business. Whether it is domestic or abroad, without proper labeling, a business seizes to exist. After all, it is the label that finds itself engraved in the minds of the customers more than anything else. With proper labeling, all of your products are given the identity of your brand.

Thus, knowing all this requires the choice of a better printing facility which is situated in a better place with experience that speaks loud about their professionalism. Anchor Printing is the only company that fulfills these demands.

Experience

There are many other reasons why you should plan on contacting us and give us your order. We have experience of decades. Experience is a teacher. You must have known this adage, but Anchor Printing has embodied it.  We have been operating since 1947 and since then have produced plenty of quality printed and converted products for our customers. Now, at this stage, the company has reached into its third generation but hasn’t forgotten either its professionalism or the unflinching ethics with which it satisfies the clientele.

Repeat Customers

The stage we talked about also has brought up our company face to face with competitors in the shrink sleeve designing or labeling market. And as the demographics say, they aren’t much happy to see how in no time the market share of the Anchor Printing has increased and is still increasing.

The success of a business is not only indicated by the profits it makes. It is also shown by the number of customers that prefer to return again for orders. These permanent clients basically put their trust in the company and rely on their quality for the rest of the future.  Owning to this fact, we have clients that come over and over again to have their product shielded in our facility printed labels especially the shrink sleeve labels.

Perfection In Designs

Our shrink sleeve labels are beyond perfection.  As previously mentioned the fact is that we have dominated the market of printing when it comes to shrinking sleeves and continue to.  The perfection that we attain in the labels speaks volume of a number of efforts that we employ. With ample technical facilities, we create breathtaking 360 degrees graphics for all of the products that are entrusted to us.

The designs not only look glaring but also wrap around the product so impeccably that there is not even a single doubt left when we say that our designs are beyond perfection.  Whatever line of products you are manufacturing. If you need to wrap it up with shrink sleeve labeling, then with everything stated above, we can make it a reality through shrink sleeve designing in our 80,000-square-foot high-tech manufacturing facility that is well nestled among the major expressways.

Learn more about Anchor Printing and their vast line of custom product label & packaging options including: Shrink Sleeve Labels, Flexible Packaging, Roll-Fed Labeling, Pressure Sensitive and Cut & Stack Labels at http://www.anchorprinting.com/shrink-sleeve.php.  To contact one of our label specialists call toll free at 800.748.0209 or via email at info@anchorprinting.com.

Anchor Printing

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Labeling Your Product with Shrink Sleeves

Posted on by Creative Programs and Systems

The process of creating brand identity is not an easy on by any means. There are all kinds of strategies and methods that can be implemented of this purpose, but one of the most popular right now and most notorious for branding is the shrink sleeve label. In case you are wondering what this is, you have probably seen products like yogurt bottles that are covered in a plastic that adapts the shape of the container perfectly. Almost like some kind of spandex made out of plastic with printed graphics. That is what shrink sleeves are.

Shrink Sleeve Coloring

One of the most important things about shrink sleeve labels is that they can have very vibrant prints due to the use of plastic that is very print friendly. This is the main reason why so many corporations and also small business ventures are using this method of branding because it has become quite accessible.

Shrink Sleeve Appeal

These shrink sleeve labels are becoming extremely popular all over the world because products look notoriously appealing in supermarkets when they are on shelves with this kind of packaging and printing. It has been proven that people are more likely to buy products that have an initial visual appeal. They will feel more attracted to the labels than to any product that might contain better ingredients.

Shrink Sleeve Marketing

One of the most reliable marketing tactics that anyone can use is visual appeal. This is definitely a very powerful strategy and that is the reason why the shrink sleeve is so popular now. Being able to create the best looking designs all over the wrapping of your product is an extremely essential part of the process.

Shrink Sleeve Graphics

Hiring a good graphic designer that can give you the most effective graphics for your shrink sleeve prints is very important. This allows people to get the most out of the design when they first look at it on shelves. Marketing experts have mentioned that the shrink sleeve is probably the best product labeling method you could ever use.

Final Thoughts on Shrink Sleeves

If you are looking for the most efficient strategies for your product marketing, it should all start with the immediate appeal that people will get from the presentation of that product. This is going to help you maximize the conversion and get more people to choose your products over the competition. Once this is achieved the rest is easy.

Learn more about Anchor Printing and their vast line of custom product label & packaging options including: Shrink Sleeve Labels, Flexible Packaging, Roll-Fed Labeling, Pressure Sensitive and Cut & Stack Labels at http://www.anchorprinting.com/shrink-sleeve.php. To contact one of our label specialists call toll free at 800.748.0209 or via email at info@anchorprinting.com.

Anchor Printing

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Using Flexible Pouches over Traditional Package

Posted on by Creative Programs and Systems

Flexible pouches are changing the face of product packaging and improving product value chain globally. It is doing more than just having a package to house a product but also enhancing the aesthetics of the product. Buyers are attracted to beautiful things, and that is what flexible pouches offer the packaging industry today. When compared to traditional packaging and labeling packaging alternatives, using flexible pouches stand a world of difference far away from its conventional cousins.

Flexible Pouches Can Be Seen Everywhere

From industrial to domestic use items, flexible pouches can be seen changing the face and attraction of products everywhere you go. It is not only beautiful but its flexible feature also helps in reducing the bulkiness of products makes it easy to carry around. No wonder flexible packaging is used today in almost every facet of the packaging industry from pharmaceutical to fast food and groceries stores.

Manufacturers are using flexible packaging because, apart from supporting the delivery of their products to the final consumer, it offers more advantages in marketing and sales of the products. It is easy to brand the flexible pouches than it is possible with the traditional packaging options.

Benefits Of Flexible Pouches

Overall, the flexible pouches offer the following benefits to it users:

  • Highly adaptive: Flexible packaging can conform to the requirement of packaging any product without going through a whole new chain of activities to meet a new product packaging. It does not matter the shape of the product; the same branded flexible pouch can meet all product shape requirements without losing the quality or sacrifice the branding. Therefore, it does not only give manufacturers a cost-efficient benefit; it offers hassle-free packaging, so there is no need worrying about packaging once the product is ready.
  • It’s always beautiful. The average consumer is attracted to beautiful things and the aesthetics of the product packaging isn’t an exception. Flexible pouches being a product of the highest quality and beauty gives manufacturers the tool to attract customers to buy their product just by looking at the package.
  • Innovation and creativity. When a manufacturer feels like bringing innovation and creativity to their product packaging, like identifying with a cause, it is easier to do that with flexible packaging. World stars in music, sport and science can be branded on flexible packaging to enhance the sales of a product and bring more goodwill to the brand.
  • Innovation and creativity. When a manufacturer feels like bringing innovation and creativity to their product packaging, like identifying with a cause, it is easier to do that with flexible packaging. World stars in music, sport and science can be branded on flexible packaging to enhance the sales of a product and bring more goodwill to the brand.
  • Environmental friendly. There is a wall of difference between a metal can of milk and a dairy product in flexible packaging when it comes to disposal of the used item. Of course, flexible pouches are easier to dispose of and recycled than with traditional packaging materials. In most cases, flexible packaging with zip locks and re-sealable design can be used over and over again after the initial product it came with was consumed.

Flexible pouches are all users friendly

While the manufacturers find the flexible pouch so useful for packaging their products, the end consumers also find the packaging re-usable after they are done with the product. For the environment, it is an eco-friendly option that keeps the earth clean. In term of cost, flexible pouch is cheaper, easy to label and better than traditional packaging.

Learn more about Anchor Printing and their vast line of custom product label & packaging options including: Shrink Sleeve Labels, Flexible Packaging, Roll-Fed Labeling, Pressure Sensitive and Cut & Stack Labels at http://www.anchorprinting.com/shrink-sleeve.php. To contact one of our label specialists call toll free at 800.748.0209 or via email at info@anchorprinting.com.

Anchor Printing

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Shrink Sleeves- The Improved Way Of Product Intro

Posted on by Creative Programs and Systems

Consumer marketers are now able to introduce and push new products all because of the new Shrink sleeve label market. Shrink labels wrap around products such as bottles to allow the marketer 360 degrees of space to entice potential consumer to purchase their product. Shrink sleeves are made from a material that allows for high impact graphics to stand out on the store shelves. The key to using this label is to use noticeable inks and patters on labels to grab attention. It has been proven that many shoppers will make a purchase even when they weren’t going to initially all because of a label.

Shrink Sleeves Used For New Product Introduction

Sleeve labeling is an effective and financially wise choice to introduce a new product without spending too much on media advertising. With other forms of labeling, a new product rollout would be very expensive costing several hundred thousand dollars just to get minimal consumer awareness. Some campaigns are upwards of a million. This is an expensive gamble to make especially if in the end the product does not take off as expected.

Product Branding With Shrink Sleeves

Shrink sleeve labels are one of the primary ways to brand your product without breaking the bank. You will notice that products ranging from kitty litter to soft drinks use this manner of labeling day to day. There are many various reasons for this but here are the five main reasons why this type of marketing works so well:

  • Shrink sleeves can fit over any shape of the product. If you are selling a case of raisins that is shaped like the sun with little points jutting out from it, then you will find it hard to fit other types of labels on it. Shrink sleeves are always an option because if they cannot somehow fit around the product then it can always encase the product within the label. They conform to any shape product imaginable.
  • The sleeves can provide an unparalleled degree of safety from product tampering. If you choose this type of label to completely cover and conform to the shape of the product as mentioned earlier, then it makes it much harder to tamper with. That is why so many food manufacturers use this type of label on their products.
  • If you use a standard label then you will most likely put it on the front of the package only. That leaves the sides and back as dead space. This type of labeling provides a 360 degree arc of prime, marketable real estate that can be seen from any direction.
  • Marketing has always been an expensive undertaking for any product manufacturer. You have to be very careful with the types of labels that you make because they are so expensive to produce that you probably won’t change then often. Shrink sleeve labels are made from a thin-film of plastic and are one of the cheapest ways to add advertising to your product. Since it is so much cheaper to use shrink sleeves it allows you to change your advertising more frequently to try new things.
  • Another big selling point of shrink sleeve labeling is the vast array of looks and options that are available. You can have the labels printed with metallic, pearlescent, thematic or even make it look like etched glass. You can have the sleeves manufactured in semi-opaque that gives it that invisible look If you want the look of your product to shine through the label.

Final Thought On Shrink Sleeves

These labels are not only for new product releases but can be used to stimulate selling of existing store products. Some products even though they are of high quality may through time start to seem outdated. A new label can add spice and appeal. Their use can increase sales and grab an larger share of the product demand.

Learn more about Anchor Printing and their vast line of custom product label & packaging options including: Shrink Sleeve Labels, Flexible Packaging, Roll-Fed Labeling, Pressure Sensitive and Cut & Stack Labels at http://www.anchorprinting.com/shrink-sleeve.php. To contact one of our label specialists call toll free at 800.748.0209 or via email at info@anchorprinting.com.

Anchor Printing

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Flexible Packaging Making Life Better

Posted on by Creative Programs and Systems

Flexible Packaging Industry

Flexible Packing is rapidly growing the the world of packaging. It puts together the best qualities of film, plastic, aluminum foil, and paper to convey a broad range of protective properties while utilizing as little material as possible. Ordinarily taking the form of a liner, pouch, bag, or overwrap, flexible packaging is characterized as any package or part of a package whose shape can be changed quickly.

Flexible packages are utilized for institutional and consumers items and in industrial applications, to market, protect, and distribute a vast array of items. As the leading packaging innovation, flexible packaging adds marketability and value to food and non-food items alike. It guarantees the safety of food while extending shelf life. It also offers to protect from heating, boundary insurance, re-sealing, ease of use and printability, the industry keeps on progressing at a remarkable rate.

Flexible Packaging Life Cycle

The life cycle characteristics of flexible pouches exhibit numerous sustainable benefits. Flexible pouches begin with less waste, thus greatly reducing landfill disposals. the Use of technology and innovation have empowered flexible packaging industries to create less natural resources in the making of their packaging, and changes production process have lessened energy and water use, volatile organic compounds and greenhouse gas emissions. What’s more, lighter-weight flexible pouches brings about less transportation-related energy and consumption of fossil fuel and pollution of the environment

Flexible packaging is at the forefront of important packaging trends in packaging design and performance, production protection, consumer convenience, and sustainability which impact the consumers, environment, and businesses positively.

Cellophane was the main transparent film utilized for packaging many years ago. Since the 1960s, technology and innovation have prompted the development of printable substrates which contributed to the revolution of lighter weight packaging that incorporates continued enhancement in product protection, shelf appeal, strength, and the ability to be sealed.

With its custom qualities, versatility, sustainability, and efficiency in using less resources, it’s a logical reason to choose flexible pouches for your new product line or to upgrade existing package.

Benefits of Flexible Packaging

  • Flexible pouches are lightweight and easy to carry, store, open and reseal
  • It prolongs the life of many items, particularly food, and has a positive profile of sustainability
  • It requires less energy to produce and to transport and releases small amounts of greenhouse gases on its while taking it to the market.
  • It results in less consumer waste being sent to sanitary landfills
  • Creative
  • Broadly extendible into different item categories
  • Gives options in resealing and dispensing
  • Indicates and maintains freshness
  • Provide consumer conveniences
  • Is easy to transport and store
  • Creates shelf appeal
  • Uses less energy
  • Enables visibility of contents
  • Creates fewer emissions
  • Gives efficient product to package ratio

Learn more about Anchor Printing and their vast line of custom product label & packaging options including: Shrink Sleeve Labels, Flexible Packaging, Roll-Fed Labeling, Pressure Sensitive and Cut & Stack Labels at http://www.anchorprinting.com. To contact one of our label specialists call toll free at 800.748.0209 or via email at info@anchorprinting.com.

Anchor Printing

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Custom Labeling Helps Businesses Grow

Posted on by Creative Programs and Systems

Whether you want attractive, colorful, custom labels to promote your business inside and out or to bring your company name to the attention of the public there is much to appreciate in creating a custom product label.  Labels can be customized to your exact product needs.  They come in a wide variety of sizes, shapes, materials, and colors that are simply amazing.  Here are some uses for custom labels.

Practical Application and Uses for Labels

Business owners working with custom label manufacturers know the best and most affordable methods in promoting their products with signage.  Signs are however incredibly bulky and not as portable as is often required for certain situations.  Labels on your products however can get the same job done quite easily by sticking to the products surface.

Labels are not only to be used on products.  Labels can be customized meaning you make them say whatever you want and then applied wherever as a highly affordable and absolutely effective means of advertising your business.  Custom labels can be window clings that merely adhere and are completely removable when you wish to change it.

Practical and Effective Sales Tool

  • Businesses such as radio stations give away custom stickers as a means of promoting their station and to encourage new listeners or advertise their latest contests. They are small, brightly colored advertisements that fit on the vehicles rear windows or back bumpers. This is a lot like what labels do for your product.
  • Pizza delivery is an excellent example of those who only want temporary promotion and can safely remove the label once the job is done.
  • Car dealerships use permanent decals to their license plates to aide in promotion and to keep the dealership on the top of people’s minds without being over the top.

Personalized Design

Custom labels can be created as bold & colorful or as subtle and reserved as desired.  They can be created from a number of different materials including vinyl or paper or can be printed in rolls or sheets for easier handling and adhering.  They can provide a bold statement or subtle message depending on their design.  The ideal label is applied to your product as a way to deliver the companies message about the product and act as another sales tool for the brand.

There are a number of different design elements in custom labeling along with a number of materials that can be used to create them.  From shrink sleeves to flexible packages and bumper stickers to pizza delivery lights, customizing the labels that are used in conjunction with your company is a terrific way to promote without being actively involved all of the time.

Learn more about Anchor Printing and their vast line of custom product label & packaging options including: Shrink Sleeve Labels, Flexible Packaging, Roll-Fed Labeling, Pressure Sensitive and Cut & Stack Labels at http://www.anchorprinting.com.  To contact one of our label specialists call toll free at 800.748.0209 or via email at info@anchorprinting.com.

Anchor Printing

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Six Things Your Product Packaging Must Do For You

Posted on by Creative Programs and Systems

After producing a quality product, the most important thing for your company is often finding the perfect packaging for your product.  From concept to completion, deciding on the perfect packaging for your product can be challenging without the proper advice and direction.  Below are six main objectives for your product packaging.  Your packaging must fulfill many different functions for your product.

  • Contain: Your product packaging must properly and safely contain your product. This may sound simple but remember that packaging will be different based on the shape, size, and consistency of the product.  How your product is contained will be different if your product is a small amount of liquid, a large amount of metal, an irregular size or shape, or an item made up of many different pieces that require their own packaging to keep them safe and stable.

 

  • Protect: Your product packaging must also properly protect your product during all phases of product handling. From shipping, processing, store stock and shelf, and ultimately into the consumers hands the packaging must protect the product from everything from wear and tear during shipping to exposure to the elements.  From the time it leaves your facility until it enters the home of your consumer, your product packaging must safely and securely endure every and all potentially damaging handling and shipping scenarios it encounters.

 

  • Preserve: If your product can spoil, age, or deteriorate in anyway than your package must preserve the integrity of the product. From proper ventilation to packing materials designed to protect and preserve, it is vital to make the package as safe, product friendly, and sustainable as possible.

 

  • Transport: No matter what your product is or where it is made it must somehow get from you to the consumer. Your packaging must allow for easy, safe, and effective transportation of the product from production to consumer via any number of transportation modes.  Whether it is just across town, across the country, or across an ocean the product and the packaging that is protecting it must meet the challenges of the journey ahead.

 

  • Inform: Effective packaging and labeling will quickly inform consumers about the product. What the product is, what is included with the purchase of the product, what is needed, the products costs, ingredients, hazards, warranties, and any other important information, the consumer should be able to find the vital information they feel they need in a quick and convenient way.

 

  • Sell: One of the key duties of packaging is to grab the attention of the consumers and convince them that your product is the best. Studies have indicated that if your packaging and labeling is more aesthetically pleasing to the consumer than your competitions packaging, the consumer is more likely to purchase yours.

 

  • On the other hand the reverse is also true; if your competitors packaging is far more enticing to the consumers than yours, even if you have a superior product, the consumer is likely to purchase your competitors product due to the superior packaging. Your packaging and labeling must sell your product for you and motivate the potential consumers to make the effort and buy your product and not the one sitting next to it.  When you are not around to tell people how wonderful your product is it’s up to your packaging to get the job done.

Packaging your product effectively is one of the most important things you can do.  Contact a professional package and labeling and work closely with them to ensure the perfect package that will work to contain, protect, preserve, transport, inform, and sell our product for you!

Learn more about Anchor Printing and their vast line of custom product label & packaging options including: Shrink Sleeve Labels, Flexible Packaging, Roll-Fed Labeling, Pressure Sensitive and Cut & Stack Labels at http://www.anchorprinting.com.  To contact one of our label specialists call toll free at 800.748.0209 or via email at info@anchorprinting.com.

Anchor Printing

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The Differences Between Pressure Sensitive Labels and Roll Fed Labels

Posted on by Creative Programs and Systems

Custom labeling comes in various forms these days, and for any company seeking to find the right label for the branding of its product, quite a lot is taken into consideration. From the cost, type, color, durability, safety measure, etc.  One of the commonly used types of a label are pressure sensitive label and roll-fed labels.

Custom Pressure Sensitive Labels

Pressure sensitive labels are the most asked for labels because they work for an extensive variety of uses and are not difficult to apply.  Presure sensitive labels are often referred to as seld-adhesive or adhesive-backed labels.  They are light weight and can stick on to most surfaces and holders.  They are used on a number of different brands and products since they can be imprinted on paper, foil, movie packs and more.

These cutting edge, smooth, and polished stick-on labels can be manufactured in rolls and require direct pressure to apply. Since they need no warmth, dissolvable or water to hold fast to bundles or wraps, they’re one of the least demanding labels to work with in a nutshell.

There are many elements to check between while picking the right material and adhesive blend for a pressure sensitive label. They include more than 50 sorts of a white plastic label material with each having different substrates and glues.

Roll-Fed Labels

They are usually imprinted on unsupported paper or film, with no pre-connected label before it just a plain surface.  Roll-fed labels can be in roll forms, and they apply to various surfaces to be used using hot-dissolved compounds. They cover the full surface volume of the item, which leaves a significant amount of space for the object data in branding

Markets Utilizing  Pressure Sensitive Labels

Nourishment and Beverage Industries – From juice to sauces, they all have printed pressure sensaitive labels on their products that are sustainable and refreshing for start ups and leaders in the industry

Household Chemicals – Pressure sensitive labels can face extreme conditions like rough handling by kids, and they still won’t peel off. Every good one is quite durable even when in contact with chemicals.

Health Sector – The products assemblage and procedures are stationed to agree to FDA, directions and other quality principles so that the labels are neat and legitimately hold fast to pharmaceutical industries and other industries to avoid children having health issues after tampering with it.

Learn more about Anchor Printing and their vast line of custom product label & packaging options including: Shrink Sleeve Labels, Flexible Packaging, Roll-Fed Labeling, Pressure Sensitive and Cut & Stack Labels at http://www.anchorprinting.com.  To contact one of our label specialists call toll free at 800.748.0209 or via email at info@anchorprinting.com.

Anchor Printing

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Tips on Hiring a Custom Label & Packaging Company

Posted on by Creative Programs and Systems

Your product may be exquisite but if your package and labeling isn’t that appealing or of high quality, then it might affect the sales of your product. People are attracted to an informative label that is presented in an eye catching manner.  We often hear from people that they choose one product over another based solely on aesthetics.  In this article we will provide you a brief overview on custom label and packaging including what it is, who provides them, and the benefits they provide.

Product Labeling

A products label includes is printed and located on the outside of a product package to offer a product description including insight on the features and qualities of the actual product.  A product label comes in a number of forms from shrink sleeves to flexible pouches and everything in between.  A variety of materials are used in creating product labels as well.

Custom product label printing allows organizations of all sizes to get their unique business information placed on the outside of their product in an eye catching, informative manner.   Customizing a product label allows manufacturers to grab the attention of their unique customers.

Product Packaging

The manner in which a product is packaged is an active component in the recipe of success for your product whether newly introduced or a classic favorite.  Custom packaging as well as labeling requires you to work alongside a reliable manufacturer.  They must know and understand your product in order to educate you on the best options for your success.  This is the key element in launching a product.

Hiring a Package and Label Manufacturing Company

Before you choose to work with a label designer and package manufacture compile a design synopsis including key elements that you desire to be included. It should be based on your research and idea of the product.  Provide the company with the details of the color, feel, scope and the aim. Be clear about your objective but remain open to the ideas of your designer. Ask for the portfolios of the designer, look at their experiences and be honest.

Considerations While Selecting the Company

The company that you choose should offer a wide variety of options to choose from in label and packaging.  The manufacturer you choose should prioritize you as a customer and your needs efficiently.  For the best results choose a company that offers solid communication and customer service.

Learn more about Anchor Printing and their vast line of custom product label & packaging options including: Shrink Sleeve Labels, Flexible Packaging, Roll-Fed Labeling, Pressure Sensitive and Cut & Stack Labels at http://www.anchorprinting.com/shrink-sleeve.php.  To contact one of our label specialists call toll free at 800.748.0209 or via email at info@anchorprinting.com.

Anchor Printing

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