Livingston Reporting - page 93

Varian Radiotherapy Advancements

The VCA Pet CancerCare Centers chain just hit a milestone as 35 of its locations become the first to house Varian radiotherapy systems under a partnership between the chain and manufacturer. As claimed in this Today’s Veterinary Business article, VCA Animal Hospitals reported back in August that nearly 36 of the chain’s more than 930 locations would house the units and become branded as Pet CancerCare Centers. With this implementation comes new teams of board-certified oncology professionals to collaborate with a patient’s primary veterinarian. The goal of this partnership is to simply provide the nation with the largest network of veterinary-specific oncology centers that use the newest radiotherapy equipment with the hopes of leading the way in growth for the industry. The first several locations reside primarily in California with Indiana, Illinois, and Virginia also participating.

As an independent LINAC service company, Acceletronics is dedicated to delivering the best equipment performance and services for linear accelerators and CT scanners across all major brands and models, as well as new and refurbished LINAC systems for sale.  More information can be found online at https://www.acceletronics.com/.

Pool Remodeling in The Winter

When thinking about pool remodeling, winter is typically the farthest time of year that most people think about repairs/ upgrades. It’s cold outside, there is snow covering the pool so why would now be a good time to explore a remodel? Surprisingly, winter is the very best time for your pool to get a little TLC and there are several advantages you can enjoy by remodeling your pool during the winter. Below we will discuss exactly why.

Better Pricing

Your budget is typically your largest factor when planning your pool remodeling and with winter being a less busy season for pool contractors, the pricing is much more affordable. With pool companies having more availability you will be able to choose a time in your schedule that works best instead of having to work around what they can offer during the spring or summer. Another great advantage is that many pool companies will offer better deals and pricing for swimming pool care during their less busy months as well.

Not Wasting Precious Pool Time

The frequency of using a swimming pool is safe to assume to be used much more in the summer than the winter months. Choosing to have renovations in the spring or early summer could be a risky decision since renovation can take longer and instead of being in the pool each day, you now may be waiting for the service to be completed. Summer is already such a short season that the main reason to have a pool is to enjoy it each day that is available. Getting the pool remodeling completed in the winter when you aren’t planning on using it anyway just seems like a much better option for you and for the contractors, win-win!

Better Working Weather

It may seem strange to have anything pool maintenance-related done in the winter but for contractors, it can be more ideal due to the temperatures outside while working will be comfortable for working as opposed to hot summer days. In the summer, contractors will struggle to work quickly because the risk of heatstroke are high and need to stop for breaks and stay hydrated which understandably will slow down their production. If choosing to have renovations for your pool in winter, the contractors tend to be more efficient and get the repairs done quicker as well.

Pound Pool Plastering offers several options when it comes to servicing your pool including plaster, caulk, tiling, cement decks, plumbing, and coping in both commercial and residential settings.  More information can be found at https://www.pound-pool-plastering.com/.



Tips Before You Start A New Home Remodeling Project

Starting a new home remodeling project can be very exciting but a few costly mistakes can turn your excitement into feelings of disappointment and frustration if the process is not thought through completely from start to finish. Unexpected issues or surprising circumstances can stretch your budget, but the good news is many of these issues can be avoided if a person pays attention to warning signs. Below we will give a few helpful tips to consider before beginning a home remodel project and how to make your home remodeling process smooth and enjoyable.

Create a Realistic Budget

The first step when planning any home remodeling project is, to begin with a budget and a realistic one at that. It is important to have a budget to keep costs in check. One major mistake that is made is that many homeowners have a dream design in their minds that does not always add up to the same cost of what they planned for the remodel. Having a true understanding of the pricing of materials and labor if hiring a professional home contractor will help to diminish any false expectations that may come up during the process. Another piece of decision-making for a remodel is what items you wish to splurge on the most. Choosing these items before beginning will help to keep other details of the budget in line and in balance. It’s a good idea to think about which items you will use most frequently and may help you decide their worth with a higher price tag. If working with a tighter budget, knowing that cosmetic changes are easily changed in the future will also make the planning process a little simpler.

Understand the Timeline

Not only can false expectations of cost play a factor but also in timeframes on how long the remodel will take. A professional remodeler will be much more efficient and can get a job done more quickly than a standard DIY. Living in a home during a home remodel can be a very trying experience for many homeowners since after all the main areas that many people choose to renovate are their kitchens and bathrooms. These two rooms are used constantly in our homes so when a room can be all torn apart or dust flying everywhere, it is bound to be a little stressful at times. The construction for some people can be too much to deal with so it may be a good opportunity to go on a vacation, rent/ stay with friends and family for a few days or weeks if possible. If timing is going to be an issue, you must go over these details with your contractor so that you fully understand the complexity or decide if simpler changes can be made instead.

Keeping a Positive Attitude

No home renovation will be completely stress- free and keeping a positive twist on your perspective will make the entire process easier to complete. Being prepared for days of things not going as planned and knowing that not every detail of the remodeling project will be exactly as you imagined. Sometimes the cost will have to be adjusted, or the project didn’t finish when you were expecting but that doesn’t mean the world has to end. Keeping your eye on the prize and know that remodeling your home will not last forever. If you have concerns during the remodeling process, always talk it through with your professional contractor and know that they are there to help make the process as pleasant as possible and at the end of the day they have the same goal as you do to have your home looking its best.

JFC Remodeling is a full-service licensed contractor out of Howell, Michigan.  Specializing in kitchen and bathroom renovationsflooring upgrades, and home remodelingservices.  More information can be found online at https://jfcremodeling.com/.



Marketing Your Business Through Social Media


It is very important for a business to choose proper marketing strategies to invest in their company to be successful. One of the most useful and cost-effective marketing tools inside of digital marketing a small business can use to reach their target audience is through social media. What makes social media so powerful for marketing? It has been studied that over 97% of businesses are using it to reach their audiences, below are several reasons why.

Your Customers and Competition Are on Social Media

One main reason for small businesses to be utilizing social media for their marketing strategies is the fact that many of your customers are spending their time on these channels already. Studies have shown that 70% of the U.S population has at least 1 form of social media accounts created. With the great mass amount of people accessing these platforms, sometimes even multiple times each day, it creates a great opportunity for businesses that are wanting to reach online audiences.  Not only are your potential customers using social media but so are many competitors. No matter what style of industry, or who the targeted audience is, social media can impact your business marketing. To remain competitive is important to build a presence online in social media to present your brand in a unique way to show your industry expertise and knowledge.

Social Media Marketing Is Cost-Effective

Choosing to use social media for your marketing needs will help you cut costs for advertisement without sacrificing results. Social media will cost you time that you invest in creating and posting content more than the actual dollar amount associated. Even just a simple few hours a week focused on your account can see great results. If your company decides to use social media advertising as part of your marketing strategy, depending on the goals of the campaign it can still be inexpensive to run paid ads on media such as Facebook and Twitter.

Improve Search Engine Rankings

When increasing your online appearance through social media, there is a good chance you are also, in turn, improving your search engine optimization at the same time. Search engines such as Google may use social media presence as a factor in website ranking. Brands that tend to be successful have healthy interactive social media accounts that can flag their accounts as valuable and trusting. Search engines also pay attention to behavior on social media that has content with links and social signals, such as likes, and shares associated with the posts as well. Ranking factors are in a constant change but having an updated and well-maintained social media account will typically always bring positive effects.

Creative Programs and Systems is an all-inclusive tech company that specializes in Custom DevelopmentManaged IT Services, and Digital Marketing.  All work is done in-house, we never outsource services from custom server builds and workstations, custom software programming and phone app development, to search engine optimization and paid advertising, our professionals provide results.  For more information on CPS check out our website at https://www.cpsmi.com.



Treating Cancer with External Beam Radiation


Cancer treatment has continued to evolve with new technology and knowledge on new innovative techniques to increase the effectiveness with fewer treatments needed. External beam radiation therapy is a form of treatment that aims radiation from a machine called a linear accelerator. The beam of radiation is aimed at a targeted area where tumor cells are found. This type of radiation therapy is a local treatment and treats the specific area in a person’s body such as lungs and not their entire body. There are several options when using external beam radiation therapy with all the same goal to deliver the highest dose of prescribed radiation to a tumor while protecting the surrounding tissue. Below each treatment type is explained more in detail.

3D conformal radiation therapy

This type of technique is a common option in radiation therapy in which it uses images from CT, MRI, and PET scans to create a precise plan for the treatment area. The process allows doctors to sculpt radiation beams to the shape of a tumor and often used in instances where the tumor is oddly shaped or if the tumor lies close to healthy tissue/ organs. The radiation beams can then be directed at the target from several angles as needed.

Intensity-modulated radiation therapy (IMRT)

Intensity-modulated radiation therapy (IMRT) is an advanced type of 3-D conformal radiation therapy to treat cancer and noncancerous tumors. IMRT is used by multiple small photons and proton beams aimed at targeted tumor cells with varied, controlled intensity. During each treatment, the beam shape and the beam strength will continue to change to give higher doses to certain parts of the tumor as needed. Due to the greater level of accuracy, IMRT is a possible treatment option for patients that may have reached the maximum allowable dose from conventional radiation therapy with reoccurring tumors.

Image-guided radiation therapy (IGRT)

Image-guided radiation therapy (IGRT) is a form of IMRT. What sets this type of treatment apart from IMRT is that it not only uses imaging scans before radiation sessions begin but also uses them during the actual radiation therapy session. Tumors can shift inside the body due to breathing or other body movements that can sometimes be hard to control. IGRT allows doctors to locate and track tumors during the procedure to deliver more precise radiation therapy. Technical adjustments can be made by the radiation oncologists when the tumor moves outside of the targeted area helping to limit radiation exposure that could damage healthy tissues nearby and decrease common radiation side effects.

As an independent LINAC service company, Acceletronics is dedicated to delivering the best equipment performance and services for linear accelerators and CT scanners across all major brands and models, as well as new and refurbished LINAC systems for sale.  More information can be found online at https://www.acceletronics.com/.



Should I Buy a Used Linac Over a New System?

Medical-grade Linear accelerators are investments, not an impulse buy. That being said, a linear accelerator is an essential tool in any oncologist office. Owners of a medical oncologist clinic have the option of purchasing a new linac system or invest in a used system, and there are advantages and disadvantages for both. You can essentially break the parameters into three (or more) situations:

Your Office Space

The space and size of your medical office or clinic is a good factor when deciding to go either used or new for a linac system. Smaller clinics will benefit from a used system, especially those with a small client-base that don’t move through more than a handful of patients a day. This also pertains to offices that are new and just getting started, or established offices that are small in space. Offices and clinics just starting up can go with a used system at first and upgrade to a brand-new system when the profits call for it.

Your Intentions

Not all offices and clinics revolve heavily around the use of a linac, but rather use it sparingly. This is a simple reason to go with a used system over a new one. Operating these systems can get expensive, and offices that heavily use a linac system with all the bells and whistles accompanying it have better use for a shiny new device. Conversely, those offices or clinics that only use it sparingly can go with a used model that is more stripped down to a model precisely tuned for their needs. You also may be a new office with the intention of having a higher-level model in the future, but current-day budgets don’t allow it, which calls for a more budget-friendly used system.

Your Experience

Is your office or clinic moving? Do you have any intention of moving in the next year or so? Are you generally a busier clinic with many patients? New linac systems are great for busier and more modern clinics but for those with the need for backup units, a used system is better to keep on hand for when a new system breaks down, especially with all the parts that go into such a device. Similarly, if you’re a clinic that has plans to move everything it may be easier for the future if you go with a used system that will be installed only to be uninstalled for a big move. Even higher-tiered clinics can find themselves moving, so this is something to keep in mind when setting up a clinic initially when starting up.

Medical grade linear accelerators are a product in which all oncologist clinics should be investing. That being said, making a purchase can be smarter when going with a used system rather than new; it just depends on your office space, intentions with the system, and overall experience of running your clinic.

Radparts is the world’s largest independent distributor of OEM replacement parts for Linear Accelerators and Radiation Oncology equipment.  Radparts provides high quality, user-friendly, low-cost parts and support for linear accelerators and radiation equipment. More information can be found at https://www.radparts.com/.

Why You Should Test for Lead in Your Water

Over the past several years lead in water has become a hot issue amongst homeowners, especially after the events and discovery of lead in Flint, MI water systems. Lead in your water can be a very big issue for not only you and your family but your home as well. No matter how old or new your house is, no home is truly immune to the effects of lead in water, although older homes with older plumbing systems are more susceptible than newer, more modern homes. The effects of lead in the water are the same across all instances, however, and having a proper understanding of them can help you and your family better prepare yourselves if you find yourself experiencing this troubling issue.

Your Home

As mentioned, homes with older plumbing systems can be more susceptible to having lead contaminates in the water. This is because the pipes themselves experience natural corrosion over time, and thus experience a higher probability of contaminates getting through as these pipes age and deteriorate. It benefits both your home and your family to consistently replace the piping of a home over the course of your life to ensure the pipes you don’t see aren’t causing health issues for your family. This is also beneficial to ensure the pipes don’t deteriorate too much to a point where damage is caused in your home by water leakage, which can cause even more damage that can get very expensive to fix.

You and Your Family

Lead in your water can be an invisible issue that may go unnoticed for years until very visible damage is caused to your family’s health. While every member of a family can be negatively affected, infants, young children, and pregnant women are the highest risk for visible health damage. According to a HealthyChildren article, infants drinking formula prepared with lead-contaminated water can be at an even higher risk due to a large amount of water consumed relative to body size.

Concerned parents can have their local pediatrician test their children for lead deposits in their blood so parents can be on top of their children’s health. Because lead in water cannot be seen, tasted, or smelled, having your child tested is the only way to confirm lead in your water. Once that is done you can take the necessary steps to replace the piping in your home or install the proper equipment to better the quality of your water.

The experts at Reynolds Water Conditioning have a solution to your home’s unique water quality needs including arsenic, bacteria, chlorine, rotten egg smell, fluoride, hard water, iron, lead, acid, tannins, radon, and more.  More information on our water treatment solutions including water softeners and conditionerswater filtration and purificationreverse osmosis drinking water, and iron & odor removal can be found online at https://reynoldswater.com.

Should My Event Be Inside or Outside?

For any company, throwing a large event can be a very unpredictable experience. It’s hard to gauge exactly how everything will shake out even if you’re the most meticulous planner in the business. Unexpected issues can arise from any area, from troublesome guests to shoddy technology. While a great number of unforeseen issues cannot be avoided or predicted, there are elements of a great event that can be. Choosing to hold your event outside or in an event center can be a big choice that leads to your event being a big success or it can ruin the entire day or evening. There are a few elements to consider when making such a choice.

Visual Interest/Location

Location is a very obvious but very crucial element to holding an event outside. While you can decorate an event to an extent inside, business hotel conference halls and event centers can all look only so visually appealing but may be more than adequate for corporate events. Holding your event outside in a beautiful area of the state or country can give your event a visual splendor that costs nothing outside of a higher booking cost. An event taking place near the Colorado mountains will give a much higher visual quality to any event compared to, say, the farmlands in Iowa. While budgets for any event can vary it certainly helps to plan, if having the event outside, to have it in an area that can lend to the overall visual quality of the planned event.

Noise Levels

The overall size of your event can influence the noise levels no matter how many guests attend. For smaller events, it’s possible to have more guests show up than expected and that can make it hard for guests to hear over the chattering of other guests around you. Even with larger event spaces, the higher ceilings can elevate the sounds to an uncomfortable degree. Holding an event outside can ease the noise levels substantially, as the obvious lack of walls can let voices travel across the abyss of the landscape. Conversely, having a speaker at an event can be troublesome outside as using devices like portable speakers can be unpredictable when outside, causing guests further back to get only mumbling sound.

Weather

Naturally, the weather outside is a large issue for outside events. Not only is the weather incredibly unpredictable but it can be small and harmless or explosive. Events held outside can experience weather that is easy to wait out or weather that can not only cause delays or cancellations but outright destroy property and rented equipment. While the weather can often be seen ahead of scheduled events oftentimes storms or high winds can break out with no warning at all, giving events little no time to prepare or react. The weather might be the most obvious and crucial element to consider when deciding to hold an event outside, no matter how beautiful or visually appealing the terrain around it.

Event Planning DC provides full event planning, partial event planning, wedding planning, month-of (day-of) event coordination, event styling/design and decorating services throughout DC, Maryland, and Virginia, with access to local and national vendors who may provide additional services suitable for your event and budget.  We pride ourselves on providing only the highest-quality event coordination, giving you and your guests the perfect day, no matter what the occasion including exclusive corporate and non-profit eventsweddingsBar & Bat Mitzvahs, community events and milestone celebrations.  More information can be found online at https://www.eventplanningdc.com.

The Difference of a Custom-Made Website


When owning a business, one of your top priorities is to find the best way for your customers to find your company and promote the desired appearance to provide a unique first impression to potential new customers and will create interest for them to reach out to begin working with. The way technology is today, it is important for your company website to display your company in a professional, creative, and responsive way that will set you apart from your competitors. Unfortunately, in the web design market, many phrases of “custom design” are used but not to its true meaning. What makes a website truly custom made? Let us take a closer look at web development and understand what will be the best website for your business needs.

Using Templates

One of the most common ways to start a website is by using a simple site such as WordPress or other companies such as Wix or Squarespace that provide a theme that allows a person to choose different templates that can be purchased and edited with their personal business information. These type of website creations are chosen mostly due to the low startup cost aspect as well as development times are much shorter. However, as with many things in life, you get what you pay for as it’s always said. There are disadvantages that should be considered when using these website creators as well. Many other businesses could be using the very same templates that you have chosen so this will remove the uniqueness and will not stand out as much from competitors.

Choosing A Custom Design

Quality web design is an art and science incorporated together. The placement of pictures, videos, shortcuts, etc is all arranged in a specific format that has been analyzed for industry trends and to better target a business audience. The main goal of a customized website is for the visitors to gain a complete visual representation of a company and what they have to offer. Having a custom website will also allow the possibilities for specific features to be utilized as well whether you are needing to incorporate e-commerce capabilities or be able to utilize CRM software to input data from a website. Another large aspect that will impact a custom-designed website is your SEO placement. Google can recognize a site’s uniqueness and in turn, will promote a higher rank than a standard template website.

Weighing the Options

Making business decisions is not always easy and of course, everyone is always hoping they are making the right choice based on the facts that they are presented with. A company that is just starting out and needs to get a website up fast and inexpensively may get away with a template or website with starter sites available. Keep in mind, these templates should be used as just a simple stepping stone and the only way to reach the top of your business’s potential is by choosing a custom design. Several websites will state that custom website design is dying however that is far from the actual truth. There is no doubt, as time continues on there are more templates being used each day but this will only give a custom-designed website even more of an advantage, it’s better to stand out than to blend in with the rest!

Creative Programs and Systems is an all-inclusive tech company that specializes in Custom DevelopmentManaged IT Services, and Digital Marketing.  All work is done in-house, we never outsource services from custom server builds and workstations, custom software programming and phone app development, to search engine optimization and paid advertising, our professionals provide results.  For more information on CPS check out our website at https://www.cpsmi.com.



Why You Should Have A Water Filtration System


Without water, we could not live so it’s easy to see why choosing the best source for the cleanest water is an important decision to be made. Industrial chemicals, heavy metals, and pesticides are found in water supplies all over the world and it is up to us to protect ourselves and our families from the pollution we can potentially put into our bodies. The good news is there are many affordable options that are available to produce and improve water quality.

Knowing You Water

The first step to improve your water quality is to know exactly what type of water you are currently dealing with. There are several ways that water testing can be performed some more accurate than others. The most simplistic form of testing is by using your senses of sight, smell, and taste. With sight, you may notice cloudiness or particles that float or if the coloring of red, brown, or orange it could indicate rust from corroded pipes. As for the smell, certain aromas will inform you of chemicals that are in the water such as bleach type which could be chlorine from the local facility. Or perhaps you smell rotten eggs, and this may indicate somewhere through the water’s course there is bacteria growth. Lastly with taste, if the water instantly doesn’t taste normal it is best to never swallow it. The next option for water testing is to have a professional water treatment company to test your water supply or purchase an at-home water test kit. These tests can determine if the water contains harmful materials and reveal the water’s pH and hardness. If your water source is from a private well, it is advised to have the water tested twice a year.

Water Filter Options

Water filters come in a variety of shapes and sizes and each one has unique features that will benefit a home differently depending on your water quality needs.  The first question to ask yourself is what impurities are you wanting to remove from your water? After reviewing your water quality report or speaking to your professional water treatment company, you can decide what type of filter you are needing to use.

  1. Pitcher filter- The simplest water filters to use that fit inside a pitcher that can be kept inside the refrigerator. This style is inexpensive and easy to use but the lifetime is short and typically only removing few contaminants such as chlorine from the water.
  2. Faucet mount filter- this style is exactly as its name implies and is located directly under your faucet. They require little installation with easy replacements and are an inexpensive option. These filters can remove a decent number of contaminants but be sure to research what exactly it can remove to be safe.
  3. Countertop filters- These filters will not take up space under your sink but can however clutter your countertops. They work best for filtering large amounts of water without having to modify any plumbing. Installation can be done hooking to your faucet or be freestanding as well. An advantage is they do not clog as often as a faucet-mounted system but are not compatible with all types of faucets either.
  4. Reverse osmosis– A process where water is forced through a membrane that filters molecules that’s are physically larger than the water molecules. This type of filter is very well at removing minerals however it cannot remove chlorine or volatile organic compounds which are more of a cause for concern so many ROS systems combine prefilters and carbon filters to help this issue.
  5. Whole-house filters- This type of filter is installed directly in the water main and filter all water coming into the home. An advantage is they have a long lifetime and are an inexpensive option for removing sediment, rust, and sometimes even chlorine. Unfortunately, they can not remove most other contaminants, so it is important to pair this with another drinking water filter. They are on the pricier side in relation and must be installed by a professional water treatment company.

The experts at Reynolds Water Conditioning have a solution to your homes unique water quality needs including: arsenic, bacteria, chlorine, rotten egg smell, fluoride, hard water, iron, lead, acid, tannins, radon, and more.  More information on our water treatment solutions including water softeners and conditionerswater filtration and purificationreverse osmosis drinking water, and iron & odor removal can be found online at https://reynoldswater.com.